Location: Barcelona, Spain.
Date: March-June 2023
Position: Art Director for Art & Spaces at Vampire Agency, Barcelona
Clients: Primavera Sound Festival, Plenitude, Cupra, Santander, Estrella Damm, Adidas, Amazon Music, Alsa, Pull & Bear.

PROJECTS DEVELOPED AT PRIMAVERA SOUND BARCELONA:
1.Plenitude UV container wall 
Art Direction. Acoustic-isolating stage barrier with containers,
 featuring UV phosphorescent street art and precision UV light integration.


2.Plenitude Installation for brand activation: 
Design & Construction Management: Scaffolding structure integrated with solar panels, equipped with seating space, phone chargers, a photobooth, and innovative light design arrangements.


3. VIP Boxes
Design & Construction Management: Co-Production and on-site supervision, ensuring attention to the finest construction details, for these VIP boxes equipped with bathrooms and private rooftops. 
Brands:Cupra, Pull & Bear, Amazon, Primavera Sound & Santander


4. Cafe Work Santander
Construction project oversight, final phase design, and rapid solutions for an open space featuring a chilling area, highlighted by the festival's most iconic billboard.


I extend heartfelt gratitude to the production, technical, and infrastructure teams of Primavera Sound, along with our colleagues from Vampire Studio's production, creative, graphics, and spatial teams. Their unwavering dedication and collaborative efforts have brought these projects to life and have been instrumental in making the festival a reality! ❤️✨


Ph: Courtesy of Primavera Sound, Vampire Agency and, Sergio Lopez photo.
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